It was Renzo Rosso and Adriano Goldschmied who founded the Diesel brand in 1978. The logo, at the head of mohican and the slogan “Only the brave” which appeared in 1982, offer an image of the rebellious man to say the least. Faced with success, mainly due to worn jeans, the brand opened its first boutique in New York in 1996. Through its unconventional creations, Diesel embodies passion, individuality, but also surpassing oneself. In 2009, the house Diesel presented an explosive fragrance, “Only the Brave”, to say the least.
Only the Brave, the punchy fragrance
“Only the Brave”, which was the brand’s slogan, is a fragrance synonymous with assurance and conviction . “Only the Brave” is not a demonstration of physical strength, it is an assertion of oneself. “Only the Brave” celebrates what is best in each man. Both strong and sensitive, the fragrance “Only the Brave” is particularly proud and allows to face the problems. Because “Only the Brave” is a daring fragrance, it embodies all men at the same time. It gives them the courage to be themselves no matter what, the courage to take responsibility for their choices and orientations. Without a doubt, “Only the Brave” is an essence that denotes a strong character.
The dynamic and woody notes of Only the Brave
It is talented perfumers who are at the origin of this powerful composition, namely Olivier Polge, Aliénor Massenet and Pierre Wargnye. Very contrasted and yet so harmonious, “Only the Brave” seeks here to combine contrasts, to bring together all the facets of the male personality. “Only the Brave” begins with the lively freshness of lemon. It then evolves towards an oriental and warm heart which juxtaposes the dry and woody scent of cedar with the velvety and sensual warmth of amber, all associated with the beauty of violet flowers. Finally, the base of “Only the Brave” evolves towards a sensual and amber aspect, because it combines amber, styrax and cistus labdanum. As for the bottle, it is a punch bottle in the true sense of the term. The closed fist-shaped bottle delivers a true message of freedom. Its massive glass symbolizes strength in its purest form. The brand’s signature appears as a metal plate like a ring … A unique bottle that dazzles with its visual. The latter has also become a staple of the brand.
A powerful fragrance that dares to assert itself, “Only the Brave”. All masculinity is on Diesel’s finger. Without fear and without hesitation, be yourself! This is the beautiful message conveyed by the brand through an original composition.
The Only The Brave Tattoo version is also very successful, discover it without delay.